The commercial real estate industry now has approximately 7000 tech solutions from which to choose. How do you make them work well together?
We recently held a webinar called QuantumListing’s 2020 Vision. Within this discussion, we shared several updates about our goals for this year and features we are bringing to our members. The webinar surfaced many topics ranging from our on-demand advertising and lead capture options as well as our social functions such as networks, groups, and mass email functionalities.
While we always love to talk about our listing service, we also know we could not create a successful listing site alone. This is why we emphasized the importance of our several partnerships and syndications. One of our strongest partnerships is that with CRE Collaborative.
We were fortunate enough to have CRE Collaborative CEO & Founder Andreas Senie on the webinar with us to narrow in on what their service does and also how they work with services like us. A portion of the conversation is excerpted below! Click HERE to watch the full webinar.
As David explained:
“Another thing we talked about briefly before was our collaboration and our syndication with our syndication partners and one of the things that we are darn sure of in 2020 is you will all be using more and more real estate technology. And one of the issues with all these different technologies that has developed is that sometimes those technologies don't talk well with each other, unlike these ones that you see here: SharpLaunch, Buildout, Leavitt Digital, CRE Collaborative,
We have APIs, these automated program interfaces, that make sure that our technology works really well together and your data in one is consistent with your data in the next one. But there’s now close to I think 7,000 different commercial real estate technology companies so you know all 7,000 of us do not have that capacity right now where we can all talk with each other it's not you know.
Everybody has their own proprietary way of doing things and sometimes it becomes a mess, even within your own organization you may have half a dozen different technologies that you're using and the data gets siloed because it's not normalized, you can’t shift it between one thing and the other.
So one of the great things about our new partner CRE Collaborative is that it helps normalize that data and makes it talk with each other. Why don't you give us a few minutes on what you guys are doing and how you're bringing the world of CRE technology and CRE professionals closer together?
Thank you, David. I couldn't be more excited about what you guys are doing over there at QuantumListing. What CRE Collaborative does is it connects all the disparate technologies in effect it provides an augmented database or a data storage platform where for instance Broker A comes onto QuantumListing and puts up their listing, great, but they also need access to a leasing commission system and they also have a CRM.
We take all the data from all the different streams, create a single augmented database that then makes itself available to all the other technologies. So think of it as one simple platform connecting the industry from end to end.
David: Well there you go, in a nutshell very concise and well said there, Andreas. Thank you for that.
As commercial real estate technologies continue to evolve and become a more important part of your workflow, having your data normalized and available in each of your applications will become more and more important. Your data should accommodate the way your teams work, not the other way around.
Collaborating in the workplace isn’t just for groups of people. Your technology needs to collaborate too. Your tech should help you with real world problem solving instead of creating problems. This way team members can spend their time more efficiently, sourcing new commercial real estate listings, tenants and buyers and closing deals.